Optimizely provides A/B testing and multivariate testing tools, website personalization, and feature toggle capabilities, as well as web content management and digital commerce
How to connect
In Quantive Results, navigate to the Data Sources screen by clicking into it from the side menu under Settings tab
Click the Select data source button
From the Choose a connector dialog, select the Marketing tab and then select Optimizely
Click on the connection and then enter a connection name.
When you click Authenticate data source you will be redirected to securely authenticate and allow Quantive Results to access information in your account. Click on "Accept" to continue.
After authorizing Quantive Results, you will be redirected back to quantive.com
Use the permissions on connection level to define who will be able to administrate it
Choose the entity you wish to sync.
Give your data source a name and then choose its sync schedule.
Use the permissions on data source level to define who will have access to see and use the information coming from it.
Now you are ready to write Insights based on the data fetched from Optimizely. Learn more about how to create Insights here.