Being able to use your marketing data can greatly benefit you and your company with your OKRs.
How to connect
In Quantive Results, navigate to the Data Sources screen by clicking into it from the side menu under Settings tab
Click the Add new data source button
From the Choose a connector dialog, select the Marketing tab and then select Mailchimp
Click on the connection and then enter a connection name.
Next you will need your API Key which you can find in your Mailchimp instance. To do this go to your Mailchimp instance and click on the account icon on the top left and click account.
From here click Extras and then click on Api keys.
Then scroll down and hit Create A Key.
Copy the API key in the center of the screen and paste it into the API Key box over in Quantive Results, then click Connect data source.
Define who will be eligible to administrate the connection in Quantive:
Choose the item you want to connect:
Give it a meaningful name and choose its sync schedule.
Finally define permissions who will be able to see and use the information in this entity to create insights and automate KRs and KPIs:
* click on Finish button to complete the integration.